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Baida

Visual Identity

Visual identity is how a project or brand looks. It includes logos, colors, fonts, and shapes. It helps people recognize and remember it easily.

Saudi Arabia

Damamm city

When returning to the fundamentals of identity, we notice that the focus was placed on curves inspired by sandy surfaces, mountains, and the camel’s hump. At times, a certain sharpness appears in the lines, inspired by the leaves of the Talh tree. This tree was selected for its strong connection to desert regions and its wide distribution across the Arabian Peninsula, particularly in the Kingdom of Saudi Arabia.

Artistic Vision

 

© 2026 By Yazan.

 

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